Brand Manager (Head Office) needed at The South African College of Applied Psychology

• The Brand Manager supports the development and implementation of brand communication strategies across all touchpoints. This role works closely with internal teams and external suppliers to ensure consistent brand presence (for both SACAP College and SACAP Global) through effective oversight of all communication.
• This role ensures both divisions (SACAP College and SACAP Global) are effectively positioned and consistently represented across all touchpoints through refined brand messaging and communication.

QUALIFICATIONS AND EXPERIENCE

• Bachelor’s degree in marketing, brand management, communication or related field.
• Minimum 3 – 5 years’ experience in marketing or integrated communication roles.
• Proven experience managing brand and marketing communications (visual and copy) from planning to execution.
• Experience reviewing creative work (copy and design) for brand alignment.
• A clear understanding of brand and marketing principles.
• Excellent communication skills, both written and verbal.
• Experience collaborating with cross-functional teams, especially digital and marketing.
• Strong understanding of brand strategy, positioning, and visual identity systems.
• Competence in briefing, managing, and evaluating creative and campaign deliverables.
• Strong project management experience, with the ability to coordinate tasks, timelines, and external suppliers.
• Industry experience in higher education.

SKILLS

• Solid understanding of integrated marketing channels (traditional + digital).
• Strong project management skills, including timeline and stakeholder coordination.
• Strong understanding of brand strategy, positioning and visual identity systems.
• Writing, editing and proofreading skills, with the ability to refine messaging for clarity, tone and brand consistency.
• Ability to review and evaluate creative work (copy and design) for alignment with brand guidelines and existing corporate identity.
• Competence in developing clear briefs and translating brand strategy into effective messaging frameworks.

PERSONAL ATTRIBUTES

• Communication Excellence
• Attention to Detail
• Creative Judgment and Brand-focused
• Multitasking & Prioritisation
• Collaboration & Teamwork
• Problem-Solving Ability
• Adaptability