Senior Brand Strategist Job at DuckDuckGo

Your Team and Role

• While you’ll be based on the Marketing Communications Functional Team, in this role, you will work across the marketing, product, content, engineering, and design teams to ensure every experience a user has with our brand is consistent and feels like DuckDuckGo. You’ll help us understand what makes our tens of millions of users unique by developing in-depth insights about our user segments, their needs and motivations, and translating those insights into our user-facing touchpoints such as ads and product pages. Recent projects include:
• Coordinating cross-team work related to visual identity evolution, both in and out of the product.
• Execute innovative social campaign activations to drive word-of-mouth growth.
• While we encourage everyone at DuckDuckGo to be a steward of the brand, as a Brand Strategist, you’ll be a go-to resource to help make sure it’s being executed on effectively.

About You

• 7+ years of experience in brand positioning and strategy work. This role is not in charge of ad creative development, though contributes to those projects.
• You demonstrate a strong sense of ownership. Experience executing on high-impact and complex projects from proposal through post-mortem. No task is too small.
• Skills to wrangle vague problems and propose innovative and pragmatic solutions.
• Strong attention to detail. You catch the small things others miss.
• Demonstrated experience and proficiency in leveraging qualitative and quantitative data to guide creative decisions.
• You’re a persuasive writer with experience crafting brand guidelines and messaging frameworks.