Senior Specialist: Paid Social Media needed at Vodafone Global Enterprise

Your responsibilities will include:

• Take full end-to-end responsibility of paid social media performance advertising, with a clear focus on performance-based, sales-driving reach and targeting activities via social media advertising platforms
• Lead social and other biddable media advertising activities, including campaign and targeting strategies, KPIs and targets
• Continuously monitor performance and identify and analyse deviating patterns to generate insights for optimisation
• Constantly improve social media technology stack; connect to Vodafone CRM, DMP and other data pools, ensure stable tracking 
• Drive breakthrough digital marketing innovation 

The ideal candidate for this role will have:

• Matric and 3-year Business related Degree or National Diploma essential
• Minimum of 5 years relevant experience

Minimum of 5 to 8 years relevant experience essential in:

• Digital media and channels
• Driving commercial & operational targets for the digital media domain – sales, revenue, profitability, adoption of the products and services
• Detailed understanding of paid social advertising based on hands-on experience of managing campaigns through paid social media platforms
• Experience in managing digital media for large consumer-facing brands
• Creating strategic plans to win market share from competitors 
• Capable of working in a complex matrix organisation and able to build strong relationships and credibility with multiple levels both internally and externally

We make an impact by offering:

• Enticing incentive programs and competitive benefit packages
• Retirement funds, risk benefits, and medical aid benefits
• Cell phone and data benefits, advantages fibre connection discounts, and exclusive staff discounts offered in collaboration with partner companies