Copywriter (Social) needed at Accenture

Job Description

• The Senior Copywriter will ideate and produce engaging written content across various social media platforms.
• Key responsibilities will be developing compelling copy that communicates brand messages effectively, collaborating closely with designers and marketers to ensure cohesive storytelling.
• The ideal candidate will be a visionary thinker who is ahead of social media trends.

Responsibilities (include but are not limited to):

• Write copy across all channels including print, social media, video, email, banners, website, etc.
• Collaborate with creative teams to conceptualize big ideas and write copy on campaign deliverables (i.e. social media campaigns, email campaigns, landing pages, websites etc.)
• Interpret copywriting briefs to understand project requirements
• See projects through the whole creative process – from concept, copy, design collaboration to production
• Edit and proofread copy to ensure standards are met
• Drive brand consistency across all communications
• Use SEO principles to maximize content reach and search rankings
• Source images and other content
• Keep abreast of digital and advertising trends in accordance with industry best practice

Qualifications/Experience/Skill:

• Tertiary qualification in Digital Copywriting/Copywriting
• Proficient in MS Office365 (i.e. Word/Excel/PowerPoint/MS Teams/OneDrive etc.)
• Minimum 4 years working experience as a (MW to Snr) Digital Copywriter in an Advertising Agency or Digital Advertising Agency
• Digital (well versed in Digital and all things social media)
• Good understanding of social media KPI’s
• A good command of the English language (both verbal and written)
• Vernac: ability to write in isiXhosa & isiZulu will be advantageous
• Strong presentation skills
• Strong multitasking skills (ability to work on more than one brief at any given time)
• Strong time management skills
• Strong administrative and organisational skills
• A portfolio showcasing Digital and TTL work