Senior Brand Manager needed at Haleon

About the role

• Join our team as a Senior Brand Manager where your strategic leadership and growth mindset will drive the evolution of our brands and leave a lasting impact. As a seasoned professional in this strategically important role, you will lead initiatives that unlock brand growth through compelling narratives, brand communication, and innovations that drive penetration. You will initiate, plan and achieve Haleon’s ambition of becoming one of the most innovative, best performing and trusted Consumer Healthcare Companies in South Africa.
• Reporting to the portfolio Marketing Manager (Pain Relief & Wellness roles) / to the Marketing Director (OHC role), with cross-functional teamwork and leadership required.

Key responsibilities

• All strategic and brand activities to achieve consumption, growth, sales, profit and marketing objectives.   
• Set and deliver 1-3 year portfolio led strategy.
• Lead the development of the marketing and communication strategy and plan by understanding business strategy, consumer and customer insights.
• Enhance brand equity and consumer experience.
• End to end P&L management and profit protection, stock forecast accuracy, management of A&P investment and ROI.
• Communicate effectively with all levels of the organization.
• Identify and resolve any issues or risks related to marketing governance.

Qualifications and skills

Essential

• A university degree with postgraduate qualification in Marketing, Communication or Commerce.
• Minimum 7 years brand management experience at Multinationals managing sizeable brands.
• Excellent strategic marketing skills, consumer understanding, strong P&L management & budgeting, cross-functional relationships and teamwork, decision making and accountability, demonstrated history of delivering results.

Preferred

• High performance culture
• Brand purpose & storytelling
• Team leadership
• Consumer first
• Customer focus
• DComm
• Understand Regulatory environment 
• Governance, Risk and Controls