What you’ll do

• Brand strategy implementation, review & reporting
• Integrated Media Planning, Buying & Monitoring:
• Collaborative efforts both globally and locally to implement traditional & digital media campaigns that will include most or all of the following; National and local broadcast television in traditional and direct response formats; Radio, Outdoor advertising, Local newspaper and magazine (offline & online); Local events ideation and implementation, i.e. local guerilla marketing
• Work with Digital team members to integrate Digital objectives and strategies into overall media plan
• Manage Media trade exchanges with the relevant stakeholders
• Measure and report performance of all marketing campaigns, and assess ROI and KPI
• Oversee new and ongoing marketing and advertising activities

What you bring

• A Bachelor’s degree or diploma in Marketing, Advertising, Communications, or related field & 5 years plus Marketing experience.
• Expertise in Media Buying is a plus.
• Expertise in media planning, buying, and strategy
• Experience with programmatic media buying or AI-driven media strategies
• Familiarity with emerging media trends (e.g., podcasts, OTT, influencer marketing)

Who you are

• A strategic thinker with a keen understanding of both creative and data-driven marketing approaches
• Results-oriented with a focus on optimizing performance and maximizing ROI
• A strong attention to detail, especially when coordinating complex, multi-channel campaigns
• Ability to stay organized, meet deadlines, and manage multiple priorities
• Passion for staying updated on new trends, technologies, and platforms in the media landscape
• Ability to work independently and as a member of a team
• A strong organizational skills, including the ability to handle multiple assignments and tasks while meeting deadlines
• A strong understanding of both traditional and digital media channels and platforms
• Analytical mindset with the ability to work with data and leverage insights to optimize media plans
• A strong communication and collaboration skills to work with cross-functional teams
• Ability to manage multiple projects and prioritize tasks in a fast-paced environment
• Always present a professional and favourable image of Company