CRM Coordinator Job at Salt South Africa

Overview:

• A fast-moving sports iGaming company is looking for a CRM Co-Ordinator to help execute and deploy campaigns across email, SMS and push channels.
• This role sits right at the heart of CRM operations. You’ll be responsible for building audiences, setting up campaigns, QA-checking sends and ensuring everything goes out exactly as it should. If you enjoy the technical side of marketing and get satisfaction from seeing a campaign go live flawlessly, this role is for you.

Duties and Responsibilities:

• Coordinating and deploying CRM campaigns across email, SMS and push
• Pulling and preparing campaign audiences and segments
• Supporting automated customer journeys and lifecycle messaging
• Assisting with promotions such as bonuses and free bets
• Conducting QA checks on campaigns, links and personalisation
• Monitoring live campaigns and supporting reporting

Requirements:

• 2-4 years’ experience in CRM, email marketing or campaign operations
• Experience using CRM or marketing automation platforms
• Strong attention to detail and execution skills
• Comfortable working in a fast-paced digital environment
• Basic HTML, BI or SQL knowledge advantageous
• Sports betting or iGaming experience beneficial but not essential