Delivery Manager: Funnel Job at Nedbank

Job Purpose

• To use strong analytical skills to incrementally enhance PPB Digital Sales Funnels by reviewing, analyzing, and developing tactical plans to improve onboarding conversion rates.

Job Responsibilities

• Compile data and analytics to study traffic, trends, customer touchpoints, and pain points.
• Perform deep analysis of Digital Sales Funnels across products and channels.
• Monitor and manage funnel performance against KPIs.
• Identify early warning triggers of potential drop-offs and develop strategies to reduce them.
• Optimize user experience, systems, processes, and technology through root cause analysis and corrective measures.
• Develop support plans to guide users through the funnel.
• Collaborate with CX, technical, and product teams to improve conversion rates.
• Obtain buy-in for new or enhanced processes that improve conversion.
• Implement enhancements via squad practices, UX design, and reporting.
• Log technical improvements and manage deployments.
• Use A/B testing to drive incremental improvements.
• Conduct operational work to resolve drop-offs and perform granular analysis

Essential Qualifications – NQF Level

• Matric / Grade 12 / National Senior Certificate
• Diploma

Preferred Qualification

• Relevant tertiary qualification (advantageous).

Minimum Experience Level

• 4–5 years in analytics (Adobe Analytics, Appsflyer).
• 4–5 years advanced Excel and data visualization experience.
• 2–3 years in digital sales funnel optimization (knowledge of A/B testing and experimentation frameworks).
• 1–2 years working within Agile/Scrum environments (e.g., JIRA, Kanban).
• Provided analytical support by compiling and interpreting funnel data to identify trends, customer behaviours, and funnel performance insights.
• Delivered digital sales support through optimization of onboarding processes and conversion strategies across multiple channels.
• Achieved transformation and innovation results by implementing tactical enhancements and driving continuous improvement initiatives.
• Built and maintained strong internal stakeholder relationships to ensure collaboration and alignment on funnel optimization goals.

Preferred:

• Adobe Experience Platform or Adobe Journey Analytics.
• Knowledge of front-end languages/frameworks (C#, SQL, CSS, HTML, JS, React).

Technical / Professional Knowledge

• Business principles
• Business terms and definitions
• Communication Strategies
• Stakeholder management
• Management information and reporting principles, tools and mechanisms
• System Development Life cycle(SDLC)
• Role relevant related technologies
• Principles of project management

Closing Date: 21 January 2026