Digital Consulting Lead (Cape Town or Joburg) needed at FNB South Africa

Are you someone who can: 

• Provide strategic direction and leadership for digital media initiatives across multiple clients and stakeholders. 
• Develop and implement comprehensive digital media strategies that align with client objectives and industry best practices. 
• Oversee the execution of digital media campaigns, ensuring they meet performance goals and deliver measurable results. 
• Stay abreast of industry trends, emerging technologies, and best practices to drive innovation and maintain the agency’s competitive edge. 
• Collaborate with internal teams, including creative, strategy, media, digital development, and data teams, to ensure seamless campaign execution. 
• Strategic relationship and stakeholder management of external agencies, including Above the Line (ATL), creative, technology and other marketing services providers. 
• Facilitate regular meetings and updates with stakeholders to review campaign progress and address any issues. 
• Drive strategic influence within the organization to enhance digital media capabilities and service standards. 
• Manage project timelines and budgets, ensuring all deliverables are met on schedule and within scope. 
• Leverage data and AI to optimize campaign performance and drive business outcomes. 
• Ensure the team implements effective digital marketing tactics based on data-driven insights and industry best practices. 
• Stay abreast of the latest trends and best practices in data, tech, and AI to maintain a high level of digital maturity. 

You will be an ideal candidate if you:

• Minimum of 8 years of experience in digital media and account management, including at least 3 years in a leadership role within a technology, consultancy, or digital agency environment.
• Bachelor’s degree in marketing, Business, Communications, or related fields, equivalent to NQF Level 7
• Some experience in digital media campaign planning and execution.
• We can be a match if you understand:

Digital Marketing Expertise

• Strategic Understanding: Deep knowledge of digital marketing channels (search, social, programmatic).
• Campaign Planning: Ability to co-create integrated marketing strategies with clients.
• Performance Metrics: Understand KPIs like ROAS, CAC, LTV, CTR, and conversion rates.
• Adtech Fluency: Familiarity with platforms like Google Marketing Platform, Meta Ads Manager, and DSPs.
• Generative AI: Experience using AI tools for creative asset generation and personalization.

Technical Acumen

• Data & Analytics: Proficiency in Google Analytics, Looker Studio, and interpreting dashboards.
• Cloud & AI Tools: Understanding of Google Cloud Platform, machine learning basics, and AI-driven optimization.
• MarTech Stack: Knowledge of CRMs (e.g., Salesforce), CDPs, and marketing automation platforms.

Client & Stakeholder Engagement

• Executive Communication: Ability to translate technical concepts into business value for C-suite audiences.
• Account Growth: Identify upsell/cross-sell opportunities and expand client relationships.
• Industry Awareness: Stay informed on digital trends, competitor activity, and emerging technologies.

End Date: August 12, 2025