Key Responsibilities:

• Team Management:
• Lead and manage brand ambassadors and Blitz team members, ensuring alignment with Versuni’s brand ethos and objectives.
• Provide guidance, support, and training to the RFM team to maximize performance and productivity.
• Store Visits and Relationship Building:
• Strategically plan and execute store visits according to a predetermined call diary, ensuring comprehensive coverage of outlets on a monthly, fortnightly, or weekly basis.
• Foster sustainable relationships with store personnel and management to secure optimal placement and visibility of Philips products.
• Execution and Maintenance:
• Oversee the maintenance of store bases, ensuring impeccable execution, display space optimization, and adequate in-stock levels of Philips products.
• Ensure compliance with merchandising guidelines and planograms provided by Philips, both during non-promotional periods and promotional campaigns.
• Promotional Activities:
• Coordinate with the RFM team to execute promotional activities, including the placement of freestanding units and other point-of-sale materials in-store during promotional periods.
• Responsibly manage the transport of promotional materials from Philips warehouses to the respective stores.
• Stock Management:
• Manage stock returns and exchanges with customers as necessary, ensuring accurate tracking and reconciliation.
• Reporting and Communication:
• Utilize smart devices to capture and upload photos, communicate instructions, and generate reports on store visits, execution quality, and sales performance.
• RFM team members shall perform an audit on the resources reporting to him/her and give guidance to the staff member’s in order to better the Philips presence overall presence and execution in store
• The RFM team shall ensure – that each Thursday or Friday the Promoters are equipped with demo ingredients for the upcoming weekend
• Update a monthly activations and tactical in-store plans for your Region
• For better coordination, Philips trade marketing would have direct contact with the RFM team as and when required
• The RFM team shall ensure reports are submitted on agreed deadlines. For example ad hoc reports, competitor information, sell-out, inventory, returns, execution status, tracking of promotion, and voice of customer.
• Manage Blitz Team Duties that of:
• Campaign roll-out of POSM and the recall of POSM and discarding thereof
• Outline store coverage:  Weekend in-store demo activations and audits on weekend promoters.
• Ad hoc promotions: Assistance with general field marketing team duties where required
• Audits on competitor in market, voice of consumers feedback
• Build profitable relationships with store base allocated to them
• Implement sell-out initiatives, below the line activations
• Maintain prime locations and share of shelf for Philips in store
• Manage Brand Ambassadors (BA) and Weekend Dedicated Promoter Team to drive the sellout of Philips Domestic Appliances:
• The BA team should be placed in the stores according to Philips Retail Store Base
• Set BA Call Cycles
• BA team is obligated to follow the policies and guidelines communicated by the store
• BA team should meet RFM once a week for reports, concerns, feedback, plans, directives on weekly focus, strategy and any in store elements materials hand over such as POSM + demo ingredients.
• Weekend Activations are Mandatory for BA and WDP
• The BA team to win #1 position in store for all executions.
• The BA team to ensure daily maintenance of correct price tickets in store, on and off promo
• The BA team to ensure the correct execution of in-store merchandizing according to Philips and Retailers’ directives and/or planograms
• The BA team should build fruitful relationships with retailers and their staff
• The BA team is required to adhere to a dress code that Philips will share with the successful selected partner
• Conduct WET/DRY demonstrations as and when required and aligned to our key skus as well as the product focus in accordance with seasonality
• Constant engagement with customers
• Demo product maintenance and hygiene
• Support to retailer when Philips Domestic Appliances Brand is involved with store related event/activity

Requirements

• 2-3 years’ experience in FMCG environment at a managerial/ supervisory level||Essential / Minimum|0-5 years|
• Matric Certificate
• Code B Driver’s license
• Own Vehicle
• Communication skills (verbal & written)
• Analysis & problem solving
• Computer literacy
• Business acumen
• Commercial awareness
• Attention to detail
• Pro-active thinking
• Leadership skills
• Planning & organising
• Negotiation skills
• Sales management skills
• Decision making skills