The Job Description:

• In this position you will be expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.
• This role demands confidence, presence and the skills to make a meaningful impact. Never just taking and executing orders Zenith Strategists are expected to direct, inspire and add value at every turn.
• A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.
• In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.
• Some working outside the standard working hours may be necessary.

Daily Activities:

• Attend internal and external client status meetings
• Advise on strategic media direction
• Maintain the planning investment calendar
• Brief the ATL & OOH planners when required
• Produce media recommendations using data
• Produce one annual media strategy
• Produce reach curves and optimization analyses for strategic input
• Provide guidance and analysis on the best performing titles, channels, programs and stations for optimal delivery.
• Produce digital media schedules
• Brief digital media execution into Ad Operations, using Power Hub
• Chase outstanding creative
• Deliver proof of life
• Ensure the planner is updating the Mediatool environment
• Produce and deliver Post Campaign Reports with the ATL media planner
• Respond to Global Report Requirements

Qualifications:

• Telmar Advanced
• Excel Intermediate
• Power Point Intermediate

Experience:

• At least 5 years of ATL media strategy and 3 years digital planning experience