Internship Digital Assistant: Thobela FM needed at The South African Broadcasting Corporation

Key Accountabilities

• Ensure that the stations Digital Media Strategy is implemented
• Collate detailed information for conducting research and benchmarking exercises within the Radio Digital media environment so as to apply best practices.
• Support station management as well as Digital & OTT Manager in rolling out various digital projects and campaigns
• Compile campaign briefs in a clear, concise, comprehensible manner.
• Coordinate and oversee implementation of digital projects and campaigns as tasked to do so by the Digital Product Specialist or Marketing manager
• Coordinate and oversee implementation and monitoring of commercial campaigns.
• Perform administrative tasks to ensure the functionality of digital platforms and activities.
• Provide input into weekly, monthly, and quarterly reports by collating information from various digital media platforms and metrics
• Update and collate campaign specific reports.
• Monitor comments and posts daily on social media channels, engaging audiences through a wide range of social media activities and location-based marketing applications, primarily Facebook, Twitter, Instagram, YouTube, and own SABC platforms.
• Create sharable, compelling, visual contents blending video, photo, and effects to increase engagement and growth of online community.
• Promote station content on the station’s digital media platforms
• Assist in improving search engine efficiency.
• Monitor and report on operational risks and compliance.
• Utilize internal control measures to ensure credibility of information and reduce risks.
• Ensure compliance with applicable policies, SLAs, and relevant legislations.
• Maintain good relationships with station producers and presenters with the intent to advise and leverage on their digital footprint.
• Liaise with internal and external teams for successful implementation of digital projects and campaigns.
• Capture videos, images and compelling content at both station and client events.
• Support the station management in building a conducive environment with positive energy, knowledge building and results-oriented culture. 

Minimum requirements: 

• Diploma in Digital Marketing, Media studies or relevant discipline (NQF 6)
• Certificate or Diploma in Digital Marketing and/or Graphic Design would be an advantage.
• Proficiency in digital software, design software & digital marketing techniques and tools.
• Exposure to digital marketing campaigns.
• Ability to follow instructions and work independently and in a team on projects and campaigns.
• Scenario planning, Creativity – ability to conceptualize campaigns and new concepts.
• Good understanding of digital reporting metrics and ability to use analytical tools to make informed decisions.
• Digital trends analysis.
• Strong research skills.
• Analytical and problem-solving skills.
• Well-organized with a customer-oriented approach
• Proficiency in the Radio Station’s broadcast Language