Junior Data Analyst needed at VHRS

Role summary:

• We’re looking for a strategic graduate Data Analyst to join the System and Analytics team of Tagmarshal, a successful SaaS growth stage start-up. In this role, you’ll create and maintain robust multi platform reporting, to assist us in tracking the performance of various Marketing and Sales initiatives, as we scale up for growth. This will include monthly campaign, ROI and CaC reporting, together with insights reports. 
• The data analyst will work closely with the System and Analytics lead, providing the opportunity to learn and grow, using your skills and building your business knowledge, to assist in solving Marketing and Sales challenges.

RESPONSIBILITIES:

• Set-up and maintain optimal website tracking using GA4/GTM
• Build out GA4 Reports
• Monthly insights reporting: Looker studio report, linked to GA4
• Create funnel report, from lead to sale which will require integration with CRM (Salesforce)
• Monthly Campaign tracking set-up  / Assist in AB Testing
• CaC/other SaaS growth metric evaluation
• Identify ongoing opportunities for optimization / improvement

REQUIREMENTS:

• Critical thinker, who is passionate about data
• Ability to generate insights from data
• Strong numerical ability
• Tech savvy – will require interfacing with Website / CRM
• Strong attention to detail
• Accountable, proactive and deadline driven
• Ability to take feedback on board constructively
• Team player
• Interested in continuous learning

RELEVANT EDUCATION AND EXPERIENCE:

• Relevant Tertiary qualification, Statistics, Bcom, Information Technology etc
• Graduate position (or junior with less than 2yrs  Data Analyst or Marketing and Sales Analyst role)
• B2B experience preferred
• Experience creating funnel reports: lead through to sale, ROI / CaC reports
• Knowledge of GA4 + GTM, Looker Studio reports
• Ability to set-up website tracking, reporting and analysis, insights reports
• Ability to set-up multi channel campaign tracking and reporting

ADVANTAGEOUS:

• Knowledge/experience working with Salesforce/Pardot
• WordPress experience
• Google ads / LinkedIn ads experience