• This role will be responsible for the development of marketing retail campaigns. The Campaign Manager will work closely with the commercial (buyers) and trade teams to develop campaigns that will help achieve the business’ commercial and brand objectives

Minimum requirements

• Diploma/Degree in Marketing Management, Retail Management
• Minimum three years’ experience in a brand or campaign marketing role preferably in a retail or FMCG environment

Competencies

• Excellent project management skills
• Task oriented and deadline driven
• Strong sense of accountability and operational excellence
• Ability to work as part of a team
• Effective communicator and influencer (must be able to communicate & influence across various levels in the business)
• Deep experience in creating multi-channel marketing campaigns – this experience should include knowing how to brief and manage an advertising agency and understanding how to effectively use multiple communication channels to achieve communication objectives
• Must be comfortable with navigating high levels of complexity and change
• Ability to work under extreme pressure
• Strong leadership and interpersonal skills
• Manage the development of multi-channel marketing campaigns end-to-end.
• Collaborate with internal stakeholders to deliver campaign elements e.g. print advertising, digital content, in-store POS.
• Brief and oversee the work of external and in-house agencies, who will deliver campaign collateral/creative.
• Provide strategic input into retail marketing campaigns.