Marketing Manager – SSA needed at MSD
Job title : Marketing Manager – SSA
Job Location : Gauteng, Johannesburg
Deadline : June 09, 2024
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The Marketing Manager – Rums &CA: SSA is responsible for the following:
- Developing the marketing strategy and tactics for SSA in line with our Company’s objectives.
- Lead the execution of SSA marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.
- Co-ordinating marketing campaigns with sales activities through various channels and segments.
- Coordinate and align marketing activities with key account clients’ marketing plans.
- Planning and implementing promotional campaigns.
- Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications in SSA countries.
- Creation and publication of all marketing material in line with marketing plans.
- Preparing online and print marketing campaigns.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
- Working closely with design agencies and assisting with new product launches.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives in each country.
- Analysing potential strategic partner relationships for company marketing in different countries.
- Analyze consumer behavior and adjust advertising campaigns accordingly.
- Understands and apply country specific economic, veterinary needs, financial, and industry data to make business decisions that drive value for our company and customers.
- Prepare and monitor the marketing budget on a quarterly and annual basis.
- Some product management.
- KOL Management
- Key Opinion Leaders identification, development in collaboration with SSA Business Unit Manager.
- Establish strong relationship with KOL’s to strengthen customer centricity and partnership development with our Company.
- Regular visits to support the sales team in objections handling.
- Cross functional work with Support Functions
- The ability to collaborate and communicate with all internal and cross-functional stakeholders is critical.
- Other stakeholders to work with: Other marketing teams, Sales team, Technical team, Customer Services, Regulatory Affairs, and others where relevant.
Position Qualifications:
Education
- Bachelor’s Degree in Marketing or equivalent qualification.
Experience and requirements
- Minimum of 3 years commercial work experience, with a clear and demonstrated track-record of success with good understanding of business fundamentals and essentials of value creation.
- Exposure to veterinary field or activities would be added advantage.
- Knowledge of digital and direct response marketing.
- Required to travel 50% of the time to SSA countries.
- Understanding of SSA market dynamics and regulations would be added advantage
How to Apply for this Offer
Interested and Qualified candidates should Click here to Apply Now