Red Bull Ambassador

• Establish and nurture relationships with key influencers, industry players and business partners (including, but not limited to, outlet owners/managers, bar staff, distribution partners, promoters, agencies, etc.)
• Build affinity and understanding of the Red Bull brand and products within your network.
• Be seen as the credible, reliable and knowledgeable face of Red Bull On Premise.
• Deliver excellence with Red Bull’s premium brand image in all activities and execution.

The Entrepreneur of the Territory

• Know your territory like the back of your hand.
• Follow the company’s strategy, create innovative measures and lay the foundation in areas where Red Bull will exploit its full potential in the future.
• Master the On Premise universe by staying on the cutting edge of industry knowledge, trends and new opportunities (accounts, occasions, consumers).
• Manage internal and external resources (materials, tools, budget) to drive efficiency and effectiveness.
• Collaborate with internal (especially on premise- and culture- marketing) and external stakeholders (artists, promoters, agencies, creatives) to leverage business success
• Deliver premium execution and creative value-adds to enhance Red Bull’s brand image and increase consumption at events (Red Bull events, 3rd party such as para-gastronomy and festivals)

Indispensable Business Consultant

• Build and maintain long-lasting collaborations with key stakeholders.
• Negotiate win/win partnership agreements which add value to both Red Bull’s business and customer’s business.
• Leverage your impressive communication, sales and marketing ability to keep Red Bull number one On Premise.
• Drive and expand the business by identifying the right sales and marketing occasions in which Red Bull should be present (brand, product).
• Turn insights into impactful programmes to drive sales and leverage the Red Bull brand image.
• Measure success by diligently tracking, analysing and reporting on performance and areas of growth and opportunity.

Your areas of knowledge and expertise

that matter most for this role:

• Matric required
• University degree preferred
• Sales and Marketing experience preferred.
• Previous experience working in the hospitality, night-life and/or FMCG industry preferred.
• Basic market knowledge and integration into local On Premise industry and community is beneficial.
• Self-motivated and ability to work independently in a high energy, fast-paced, field-based environment.
• Strategic, innovative, commercially aware (shows understanding of sales and finance processes).
• Strong planning, prioritisation and organisational ability.
• Strong analytical ability (analyse sales and customer data).
• Street smart. Know what’s going on in the streets – understand all groups of people, what every type of person has to deal with daily and know how to act around them. 
• Self-aware and able to adapt communication, presentation and professional appearance according to audience and scene. Excellent communication, active listening skills and the ability to negotiate. 
• Ability to work flexible hours (including nights and weekends).
• Full working knowledge of IOS and MS Office.