During your day, you will:

• Design and execute multi-tactical marketing campaigns and programmes, across relevant go-to-market channels 
• Leverage market and user research to identify the best way to reach new and existing client personas within our ideal customer profile
• Draft the content that will showcase our products unique value and support your campaign including key messaging, landing pages, newsletters, adverts and promotional materials
• Optimise campaign conversion rates through analysis and client feedback
• Prepare performance reports for campaign optimisation and monthly business reviews
• Work closely with the product and sales teams to align with product messaging and sales goals

Requirements

• A Bachelor’s degree preferably with marketing
• A minimum of 5 years experience working as a campaign manager
• Account based marketing experience
• Preference will be given to experience in marketing complex B2B technology within the enterprise financial services software industry