Product Owner needed at Paracon
Job title : Product Owner
Job Location : Western Cape, Cape Town
Deadline : December 04, 2024
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Details of Role:
Key Responsibilities
- Develop a comprehensive rewards and loyalty program for STI and Investment products within the coalition program, aligned with Sanlam’s business objectives and partner offerings
- Utilise behavioural science principles to understand coalition customer motivations and design targeted reward structures that incentivize desired behaviors.
- Analyse competitor rewards and loyalty programs to identify best practices and opportunities.
- Own the entire lifecycle of the STI and Investment rewards & loyalty program, from ideation to launch, ongoing optimisation, and performance measurement.
- Manage the program backlog, prioritise features, and ensure alignment with overall program goals, customer needs, and Sanlam’s strategic objectives.
- Collaborate with cross-functional teams to streamline the customer experience and ensure a seamless rewards redemption process.
- Develop communication strategies to effectively explain program benefits, promote loyalty, and motivate customer engagement.
Minimum Requirements
- Bachelor’s Degree
- 3-5 years of experience in product management, with a focus on customer rewards and loyalty programs.
- Proven track record of developing and implementing successful rewards programs within the financial services industry.
- Behavioural science principles and their application in designing engaging and motivating rewards structures that incentivise desired financial behaviours.
- Experience working with coalition programs or loyalty initiatives.
- Knowledge of South African insurance and investment regulatory landscape.
- Experience using data visualization tools to communicate insights effectively
How to Apply for this Offer
Interested and Qualified candidates should Click here to Apply Now
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