Regional Sales Manager – Agrochemicals (Middelburg) needed at Mayfly Agri Ltd

• A global leader in the agrochemicals industry is seeking the above to lead regional sales efforts, optimize crop protection marketing strategies, and strengthen key customer relationships.

Minimum requirements for the role:

• Must have a Bachelor’s degree in Agriculture, Sales, or Marketing
• CropLife Certification is advantageous
• Minimum 5 years’ combined sales and technical experience in the agricultural industry
• Strong knowledge of fungicides, herbicides, and pesticides is essential
• Must have extensive expertise in plant health and crop care
• Proficiency in Microsoft Office, particularly Excel and PowerPoint
• Strong presentation skills aligned with the company’s Agricultural Product brand
• Fluency in Afrikaans and English (Read, Write, Speak)

The successful candidate will be responsible for:

• Driving regional sales growth and achieving set targets.
• Optimizing crop protection marketing materials in line with the area strategy.
• Strengthening relationships with key customers, including distributors, agents, and farmers.
• Identifying and onboarding new producers to expand the company’s portfolio.
• Ensuring accurate monthly and annual budgeting for timely product availability.
• Developing and implementing strategic product positioning proposals.
• Conducting regular meetings with the regional team and customers.
• Organizing and providing support for farmer events, sales promotions, and technical training.
• Conducting stewardship training on the safe handling of products.
• Implementing action plans for customers to achieve annual sales targets.
• Maintaining timely and accurate administrative reports and CRM updates (Salesforce).
• Initiating, managing, and monitoring demo trials in the region.
• Actively collaborating with peers and managers.
• Enhancing product knowledge on the company’s portfolio and competitor products.
• Completing annual CropLife CPD online courses/modules.