OBJECTIVE OF ROLE

• Responsible for the promotion of products within a certain geographical area to Hospitals, pharmacists, nurses and doctor specialists. Responsible for retaining and strengthening relationships with Key External Experts.

KEY RESPONSIBILITIES

Commercial Excellence

• Achieve territory sales targets and grow market share
• Build sustainable relationships with targeted customers to gain trust and commitment
• Work efficiently with key stakeholders across the business.
• Responsible for detailing healthcare practitioners (pharmacists, nurses and specialist) in the private hospital market.
• Maintain and grow relationships with thought leaders by discussing the portfolio at a peer-to-peer level.
• Understand research and development trends of pharmaceutical products, build product awareness and grow product acceptance.
• Shape the views and preference of healthcare practitioners (pharmacists, nurses and specialists) and patient advocacy groups towards innovative pharmaceutical products.
• Provide ongoing support to targeted healthcare practitioners by collecting feedback on Aspen Hospital products to ensure effective and safe use of the products.
• Manage, coordinate, and oversee product portfolio within territory including business planning, territory analysis, achieve customer target call volume and coverage.
• Provide ongoing customer support to enhance product and disease knowledge by offering product training, CPD meetings, Journal clubs and webinars.
• Resolve customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to management.
• Communicate and report on adverse reaction within 24 hours and ensure that all product complaints are resolved within the respective timelines.

Commercial Excellence continued

• Adherence to business rules i.e., call rates standards, call logging adherence and ensure submission of monthly and weekly planners and reports.

Value Creation

• Monitor and analyze data and market conditions to identify competitive advantage and product usage to improve sales performance
• Pursue continuous learning and professional development and stay up to date with the latest industry trends,
• Plan and organize and arrange training to HCPs
• Promote products ethically and within compliance based on company’s sales process and approved marketing strategy

Compliance

• Adherence to all compliance expectations in customer interaction and activities 

Requirements

EDUCATIONAL REQUIREMENTS

• Matric / Grade 12
• A tertiary qualification is required, ideally in the life sciences. 

KNOWLEDGE & EXPERIENCE REQUIREMENTS

• A minimum of 5 years’ experience in pharmaceutical detail sales, within the hospital and specialty arena is essential.

OR

• A minimum of 5 years’ experience as a theatre / ICU nursing sister
• Existing relationships with key customers in KZN would be an advantage.
• Product knowledge of Aspen and competitor products within the hospital environment would be an advantage
• Understanding of budgeting, forecasting processes and financial calculations (gross margins, mark-ups etc), is preferred
• A good understanding of marketing strategies and processes is ideal 

SOFT SKILLS REQUIREMENTS

• Territory Management
• Presentation skills
• Communication skills; both written and verbal
• Negotiating skills
• Interpersonal skills with the ability to work independently and as part of a team.
• Effective planning, prioritization, organizing and coordinating.
• Ability to think creatively and out of the box, to effectively solve problems
• Results driven and self-directed
• Able to skillfully analyze data to gain insight and plan of action
• Ability to work under pressure and manage time productively