Detailed description

The successful candidate will be responsible for the following key performance areas:

• Create, develop and tailor relevant content for the SARB’s social media platforms, in collaboration with a multidisciplinary team within the Bank. 
• Develop a governance framework for the use of social media within the SARB, ensuring alignment with institutional policies and the effective deployment of platforms.
• Publish SARB content across social media platforms in a timely, proactive and strategic manner.
• Monitor, evaluate and analyse social media activities on all platforms to assess public sentiment and adjust strategies and plans accordingly. 
• Create engaging multimedia such as infographics and animated explainer videos to unpack complex concepts for consumption by the general public. 
• Aggregate tracked social media metrics and trends to compile consistent, insightful reports for the executive team and relevant departments in a timely manner. 
• Contribute to the creation of a seamless and consistent stakeholder experience across the SARB’s social media platforms and related communications channels. 
• Develop and manage social media policy protocols to mitigate potential risks associated with specific platforms and the use thereof.
• Stay abreast of developments regarding emerging social media platforms, trends and technologies, ensuring that the SARB’s strategies remain innovative and relevant.
• Build and maintain relationships with key stakeholders, including social media companies, to identify opportunities for the SARB to reach new and retain existing audiences.

Qualifications

To be considered for this position, candidates must be in possession of:

• A minimum of a National Diploma (NQF 6) in Multimedia Communications, Public Relations, Marketing, Communications or Advertising or an equivalent qualification.
• Minimum three to five years’ experience in social media, media and stakeholder engagement, with a strong experiential background in a digital and/or social media and/or digital channel environment.