Job description

This is a summary of what the job involves to help you decide if you are a good fit.

SUMMARY OF RESPONSIBILITIES:

Are you a marketer ready to dive into a unique dual-brand role? We’re seeking a creative and organised Marketing Coordinator to join our team, working on both our liquor store and pet store brands. This role offers a dynamic opportunity to develop and execute marketing strategies that captivate two distinct audiences. From planning engaging campaigns to managing social media presence and executing promotions, you’ll play a pivotal role in shaping the success of our brands. Join us and be part of an exciting journey in marketing across two exciting industries!

MINIMUM REQUIREMENTS:

• Marketing Degree (NQF7 qualification)
• 3 years of experience in marketing
• Excellent writing ability
• Excellent spelling and grammar
• Eye for detail
• Love for content creation
• Must love animals
• Have no aversion to promote and working with alcohol brands

What you’ll do

This is a list of tasks that you will be responsible for doing on your days at work.

• Plan and implement marketing strategies to raise brand awareness, sales, drive engagement and web traffic
• Optimize web content
• Responsibilities include creating relationships with franchisees and regional managers, to learn about their needs and capabilities
• Run administrative duties for the department
• Analyse the effectiveness of campaigns
• Prepare and present reports on your progress
• Oversee influencer management
• Keep abreast with new trends in marketing and digital technology
• Develop and manage marketing campaigns.
• Post on all channels and manage the company website – including online catalogue
• Ensure all promotions are loaded online at the right time.
• Post store-specific content onto the main brand’s social media pages
• Build the location pages on Google and Facebook, ensure their correctness, and keep them active, and grow the followers to the benefit of stores.
• Work directly with the design agency to get direction on promotion and creatives.
• Maintain your own brand budget for design and advertising

Requirements

This is a list of things you will need in order to be considered for this role

• Matric