Purpose: To ensure exposure, increased sales and achievement of targets by representing the company and its brands, by visiting On-consumption outlets (clubs, bars, etc.) and in the process grow the KWV customer base within a specific geographical area.

Minimum Requirements:

• Grade 12, a relevant tertiary qualification in sales and or marketing will be advantageous
• Obligatory evenings and weekends work
• At least 2 years relevant experience in FMCG, experience in the liquor industry will be advantageous
• Computer literate on advanced level
• Must have own vehicle and a valid driver’s license without endorsements
• Must have the ability to communicate in English (verbal and written)
• Experience in wine & brandy and/or a wine certificate from Cape Wine academy or WSET will be an advantage
• Sommelier experience will be an advantage

Skills Required:

• Strong sales skills and experience
• Ability to plan, initiate and run promotions
• Strong negotiating, relationship building and networking skills
• Ability to operate independently
• Must be self-motivated, self-driven and innovative

Job Summary:

• Brand activation in the on-consumption outlets, to be present at all activations within your outlets and territory and to manage promoters provided by external agencies
• Achieve volume & availability targets
• Achieve merchandising and brand visibility targets as per in trade execution plans
• Negotiate Wine/Spirits listings in targeted outlets within investment guidelines
• Activate wine, spirits and RTD(ready to drink) listings in outlets
• Facilitate regular Wine and Spirit tastings
• Negotiate Wine and Spirit listings
• Implement & activate all cycle activity throughout the year